Low COST
CHIROPRACTIC
DAY SPA START-UP

Welcome. I am Dr. William Carbary, MBA, D.C. I am a working Chiropractor with multiple decades of experience.
For years I faced the frustration of:
* dealing with insurance companies who set the rules
* being closed out of other insurance companies who wouldn't let me in their club
During the early 90's I was unable to get into major HMO's and PPO's and the marketing methods that were previously
working for me were more costly and less effective. I struggled financially. Connie, my wife, obtained an electrology
license and started a hair removal practice in our office. We hired first one, then additional massage therapists.
By the end of the 90's it seemed clear to me that single doctor private chiropractic practice was more a 'risky job' than
a stable business.
I decided to diversify and I utilized my earlier MBA education to evaluate and test business models and ideas
(Chiropractic and otherwise). I devised a plan which focused on bringing in clients who were already open to
utilizing massage (and willing to pay cash) for sore muscles and back pain and...This start-up cost about two hundred
dollars. Finally, about seven years ago, I did something that has, over time, set me free! Using my existing office space,
I started a collateral but separate business, a 'DAY SPA'.
Now, in my case, this developed into offering laser hair removal, about ten different kinds of massages
(Swedish, deep tissue, chocolate, salt scrub, etc.), hand and foot treatments, facials, cellulite reduction,
body slimming procedures, and non surgical face lifts. This Spa business alone currently grosses about
three hundred thousand per year (and we're still growing) with much of the overhead already covered
from the established chiropractic facility. Not everyone would wish to go as big as I have and MUCH
benefit can still be achieved with a smaller collateral operation.
This did NOT mean that I gave up the Chiropractic business. Chiropractic is still a significant part of what
I do and what is offered at our CHIROPRACTIC SPA. I personally run the chiro department and my wife and
I together own and run the DAY SPA. We teach our staff how to talk to clients about our other services, and
reward them for referrals. We have a system that introduces and gently offers chiropractic care to massage clients.
Those who use our business(s) fall into three categories: patients, clients, or patient/clients.
I offer my whole operational package in an easy to understand format. I include the forms I use and, I include the
forms on CD so you can modify them according to your practice information and make any other changes that you
choose to. I also include actual cross marketing that I use. Additionally I explain how you can keep the business's
separate and still use a "spa employee" to do chiropractic therapy. I outline how to convert many of the "clients" to
"patient / clients" easily and ethically. And....
Biggest and best revelation of all! I will tell you something completely new and unheard of in Health Care Marketing.
Something that I GUARANTEE* will blow you away. I will tell you how to bring clients into your office by doing
"advertising" that you ONLY pay for AFTER collecting from the client and your cost is limited to ONLY a fixed
percentage of what the client pays you ONLY during the first week of doing business with you. YES, guaranteed
no up front pay, no way you can lose, advertising… And there is in every community a LARGE opportunity to do
A LOT of this advertising. This concept alone could literally be worth a million or more dollars in business to you.
This is new and revolutionary and I promise you it’s not a re-hashed concept that has been circulating and
re-circulating through the chiropractic practice management circles. If, after you look at what I am referring to here,
you find that ANY other chiropractic consultant has offered advice on what my idea is about, and, you can supply
a reference, I will GIVE you my complete Spa package at no charge (yes, that means I will refund your money and
expect no return of anything).
PLUS: Opportunity to call me and talk to me personally for $49.00 for fifteen minutes. Now, I give you all the
information you need up front and you probably won’t need to talk to me personally but if you feel the need or desire….
(These FREE extras will be worth much more to you in value than the cost of the spa package itself!)
Why I charge so little for sharing this information (compared to what some others are charging):
• I’m not offering this as a "seminar", and adding a lot of fluff
• I’m not going to suggest or insinuate this is complicated or difficult and that you need a lot of expert help thereby
suggesting it is necessary and worth charging you a lot of money.
• It’s easy and low effort to put this info together and make it available to you at a low cost.
• It has made a big positive change in my business and I believe it can be very helpful to you as well.
That's it. YOU decide. This will only be offered at this price with this complete package for a limited time. I can make my GUARANTEE one that, for those who understand "pay pal" can trust implicitly. You see I'm telling you right here that you have thirty days to look over all that I send you, and if you don't FOR ANY REASON feel it is valuable to you, send it back to me and I will refund the money paid. I will honor this promise whether you pay with paypal or not, but, as you may know, paying with paypal means that paypal will back it up and hold me accountable.
Dr. William Carbary, MBA, DC
|